OBM makes change measurable

Organizational Behavior Management, OBM, helps leaders and organizations understand why people do what they do and how the right behaviors can be reinforced so that change actually lasts.

Knowledge on its own rarely changes daily work. What makes a difference is what people actually do, how often they do it and what in their surroundings makes the behavior more or less likely. That is where OBM becomes useful.

Part of Bisevo, the platform for behavior change. The same engine also powers system integration, gamification, e-learning and pulse surveys.

Clearer behaviors See what you actually want people to do more of in daily work.
Less gut feeling Build leadership and change work on observable behaviors instead of loose assumptions.
Better reinforcement Understand how feedback, attention and consequences affect what happens again.
More lasting change Create the conditions for behaviors that can be repeated, followed up and built on.

Concrete behaviors and clear expectations

Organizational Behavior Management is a way to understand and influence behavior in organizations. Instead of talking in general terms about people needing to be more engaged, responsible or motivated, OBM helps leaders get concrete.

What do we actually want to see more of? How does it show in daily work? What happens before and after the behavior? And how can we reinforce what really contributes to better collaboration, a stronger culture or higher quality?

01

Make it observable

Describe behaviors so concretely that you can see what happens in practice.

02

Understand the context

Look at what triggers behaviors and which consequences make them repeat or disappear.

03

Reinforce the right things

Put your energy into what helps people succeed more often, instead of only reacting when something goes wrong.

Clearer leadership, less chance

Many leaders work hard on change but still get uneven results, often because the goals are too abstract, the feedback comes too late or the wrong behaviors are reinforced by mistake.

OBM makes these mechanisms easier to see. When leaders understand how behaviors are shaped in daily work, it is easier to create better conditions for performance, collaboration and the work environment.

What OBM solves

OBM is especially useful when you want new ways of working to stick, improve leadership, increase participation in important activities or understand why good intentions so often fail to show up in daily work.

That is why OBM is often a strong complement to training, gamification, pulse surveys and change management.

From theory to behavior

Define what you want to see more of Turn vague goals into behaviors that can be understood, observed and followed up in daily work.
See what drives the behavior Look at what happens before and after: which signals, demands, habits or consequences affect what happens?
Change the system around the behavior Adjust reinforcement, feedback, attention and follow-up so that the right behaviors become easier to repeat.

Three steps to OBM in practice

01

Get concrete

Describe behaviors so that everyone understands what is meant. The clearer the behavior, the easier it is to follow up.

02

Observe patterns

Look for what triggers behaviors and what seems to make them come back. That is often where the real key is.

03

Reinforce deliberately

Put more energy into acknowledging and reinforcing what you want to see more of, instead of only reacting to deviations.

Where OBM makes the biggest difference

Leadership

Give managers a more concrete language for feedback, follow-up and reinforcement in daily work.

Change work

Make new ways of working stick by following up behaviors, in addition to communicating goals.

Culture

Make culture more concrete by focusing on the actions that actually build it.

Collaboration

Make visible the behaviors that strengthen collaboration between teams and functions instead of hoping for better chemistry.

Learning

Tie training closer to everyday behaviors so that the knowledge lives on after a course or workshop.

Follow-up

Follow what can be observed, influenced and reinforced in daily work.

“Motivation is a result!”
Leif E AnderssonLeif E Andersson, psychologist, trainer and author of OBM-boken Psykologi för ledare

The foundation: research and proven experience

Bisevo’s way of working is based on OBM (Organizational Behavior Management), the method that Leif Andersson, licensed psychologist and author of the book Psykologi för ledare, has contributed to and shared knowledge about in one of Bisevo’s webinars.

The same thinking runs through the whole platform: behaviors should be concrete, observable and possible to reinforce in daily work.

Watch the webinar with Leif Andersson →

What OBM gives the organization

Less friction

When expectations and follow-up become clearer, the risk of misunderstandings, passivity and unnecessary conflict about what should actually happen goes down.

This makes daily work easier to understand for both leaders and employees.

Better conditions for results

OBM is the foundation of several of Bisevo’s customer results: sales organizations that increased sales by 30 percent, project managers who raised profitability by 15 percent and organizations that reduced workplace accidents by 30 percent, by making the right behaviors clearer and easier to repeat.

Checklist with three check marks Clearer Behaviors that can be understood and followed up
Two speech bubbles with a lightning bolt Faster Feedback while it can still make a difference
Three interlocked chain links Stronger Habits that last longer than a kickoff

Frequently asked questions

What does OBM stand for?
OBM stands for Organizational Behavior Management. It is a way of working with behavior in organizations by making it clearer, more observable and easier to influence.
Is OBM only relevant for HR?
No. OBM is relevant for senior management, managers, team leaders, change leaders and anyone who wants everyday behaviors to support goals, quality, culture and collaboration.
How does OBM differ from ordinary feedback?
In addition to the feedback itself, OBM takes into account what happens before the behavior, which consequences follow and how the whole system around the behavior affects whether it is repeated.
Can OBM be used together with gamification?
Yes. OBM and gamification often fit well together, since both are about making behaviors visible, creating clear reinforcement and building habits that last.
Do you need to be a psychologist to use OBM?
No. It does help to have a clear framework and the right language for understanding behavior. That is why training and guidance in OBM is often valuable for leaders.
What is the first step if we want to get started?
Start by choosing an area where you want to see clearer behavior in daily work. Describe it concretely, think about what triggers it and how you can reinforce it when it happens.
New in Bisevo: AI agents

Bisevo’s trained AI agents, trained in behavioral science, create courses and surveys for you based on your own documents and goals, so you get started with OBM faster.

Read more about the AI agents →

Want to know more?

Book a demo or get in touch directly

Christoffer is happy to show how Bisevo can help you turn OBM into something you notice in daily work, through clearer behaviors, better follow-up and more lasting change.

Christoffer Gozzi
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